Instagram vs. Snapchat – The War For Authenticity on Social

A Quick History Lesson Instagram I vividly remember my dad asking me what Instagram was while he was reading the paper one morning. I replied, “I don’t know, why?” He told me that Mark Zukerberg bought it for quite the large sum of money. I didn’t think much of it and continued about my morning. […]
Instagram Support on HeyOrca

Instagram has become a valuable asset in the modern marketer’s tool box. As always, we want our customers to be at the forefront of social media, so we are excited to announce the roll out of Instagram support on HeyOrca! How it Works You can now create drafts of your Instagram posts that your clients […]
8 Instagram Story ideas that will strengthen your social strategy in 2025 (with examples)

Not sure what to post on your brand’s Instagram story? Looking to freshen up your usual story content? You’re in luck! In this blog post, we cover 8 simple (and effective!) Instagram Story ideas for brands. Why should brands use Instagram Stories? If you want to increase engagement on Instagram, Stories are a great place […]
Instagram Story Analytics Template

Instagram Stories play a critical role in engaging your audience and conveying your brand’s message. However, keeping track of the performance of these posts can be a daunting task. That’s where our Instagram Story Analytics Template comes to the rescue! Say goodbye to the guesswork and hello to data-driven insights that will take your […]
Plan Efficiently with Instagram Story Templates

We’re all about helping agencies take back their day here at HeyOrca, but we know it’s a tall task. Between continuously executing on your various marketing strategies and keeping clients happy, it’s hard to worry about small details like ensuring brand consistency and achieving efficiencies (Time is money 💰). That’s why we’re excited to […]
Instagram Stories – A Plea for Authenticity?

In an effort to curate to user’s everyday experiences, Instagram has launched Stories – AKA a very close relative to Snapchat. Like, super close. Today, we’re introducing Instagram Stories, a new feature that let’s you share all the moments of your day, not just the ones you want to keep on your profile Instagram [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row […]
Instagram Stories on HeyOrca – Adding to Client’s Social Strategy

We’ve all heard it. The next big marketing and sales revolution. Be authentic! Be human! If only it were that easy. But it is getting easier. Consumers today crave a personal connection with the brands they love and follow (seemingly) more than ever before – and with almost every major social network jumping on the […]
Instagram Stories Direct Publishing Is Here!
Great news for all content creators and HeyOrca users! We are thrilled to announce a game-changing addition to our list of awesome features; the ability to publish Instagram Stories directly from HeyOrca! Until now, this feature was not available, but with HeyOrca, you can now effortlessly publish captivating single image and single video content directly […]
The biggest Instagram updates from 2025: A social media manager’s guide to this year’s Instagram changes [updated monthly]

Carousels and reels and stories, oh my! Find it hard to keep up with the latest Instagram news and platform updates in 2025? Stop swimming (or scrolling) upstream. Because we’ve got your back! Every month, we collect the biggest Instagram headlines that every social media manager needs to know. And we post them right here […]
Make Your Posts Shoppable with HeyOrca’s Instagram Product Tagging!

Achieve Effortless Product Promotion with using Instagram Product Tagging We’re excited to be adding another great feature for all users to help save time and energy with HeyOrca’s newest feature – Instagram Product Tagging! 🚀 It’s time to say goodbye to the hassle of manually tagging your products and hello to the ability to tag […]
