Introducing Top Posts in Cross Channel Reports: Unlocking the Power of Your Social Performance

Discover how HeyOrca’s latest feature can help optimize your social media strategy HeyOrca’s Top Posts in Cross Channel Reports is designed to provide you with a comprehensive overview of your social media performance across your connected Facebook, Instagram, Twitter and LinkedIn accounts. With this feature, you can effortlessly identify which posts are resonating the most […]
HeyOrca’s Expanded Top Performing Posts in Competitor Reports

With our enhanced Facebook and Instagram Competitor Reports, you can now choose to display 3, 6, or 9 of your top posts alongside those of your competitors for a chosen date range. By being able to view more posts at once, you gain a comprehensive overview of the performance landscape, compare engagement levels, and gain […]
Top Agencies in Toronto You Should Know

Looking for a top tier social media marketing agency in Toronto? Look no further. We’ve compiled a list of Toronto-based agencies that can help you with your social media and marketing needs. 1. Web Sharx – 130 King St W #1800, Toronto, ON View this post on Instagram A post shared by Web Design & […]
TikTok updates every social media manager needs to know: Here’s how TikTok is changing in 2025 [updated monthly]

TikTok is one of the fastest-growing social media platforms. That means there are a whole bunch of opportunities for social media managers to create community on the app. But it also means there’s lots of TikTok news, platform updates, and algorithm changes to keep up with. But don’t sweat it! You don’t have to scour […]
Everything you need to know about TikTok SEO to get your video content seen by your community

We’ve all heard it: “TikTok is the new search engine!” It’s more than just a saying – even TikTok is embracing it. Most recently, TikTok announced that its Creator Rewards Program will now base rewards on four key metrics: originality, play duration, audience engagement, and search value. This is TikTok’s play to make sure all […]
A social media manager’s guide to working with the TikTok algorithm in 2025

Who knew you would like ASMR cleaning videos so much? TikTok, that’s who. As social media managers, we really can’t deny it: TikTok’s algorithm is spot on. It seems to know exactly what we want to see, exactly when we want to see it. Admittedly, that can be a wee bit scary. But it can […]
What’s happening with Threads in 2025? Here are all the biggest Threads updates from this year [updated monthly]

More and more social media clients are turning to Threads as one of their main social media spaces. But with Threads growing so fast, it can be hard for social media teams, agencies, and freelancers to keep up. That’s why we compile a list of the top Threads updates and headlines every month! Thready to […]
Third-party video editing apps for Reels & TikTok

Video is still taking the social scene by storm this year, and for good reason! Short-form video content is entertaining, eye-catching, informative and humorous. Adam Mosseri, the head of Instagram, says that the app will be moving more towards an entertainment and video platform. This statement makes total sense if we look at the success […]
The Shadow Funnel: Social Media Beyond Content Curation

When was the last time you looked at your social media contact list? How many of those people do you know? More importantly, how many of those people actively engage with you and your brand?Is there a point to using a social media platform if nobody is engaging? How does your organization benefit from what […]
8 free social media courses that will level up your game: resources for social media agencies and freelancers

Let’s face it! As a social media marketer or agency owner, it can be tough to keep up with the latest platform changes, apps, and trends. But don’t let this ever-changing industry get you down! There are plenty of ways to stay on top of what’s new and one of those ways is to take […]